Alex Herwig

Art Director
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Find Your Old Friend


 When horses move on to new owners because of costs or life changes, people often lose track of their old friend. We created an online community for Purina to find and help find horses from the past. It was launched with a film about a girl growing up with a Clydesdale. Born within days of each other, April & Dixie become best friends. Only to have that bond tested by life & love.







So far, the initiative helped over fifty people track down their old friend.




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Copywriter

Brandon Willingham

Creative Director
Steve Sage

Agency
The Martin Agency

Director
Terry Rayment

Production Company
Eskimo

Music
Sharon Irving